The new brokerage is led by Samson Law, a veteran of the Hong Kong real estate industry with over 30 years of experience in sales, management, and technology.
Mr Law, who founded the online property search platform HongKongHomes.com, will oversee a team of 10 agents based in Admiralty, with plans to double the team within a year.
Yahoo! reports that given that Hong Kong’s real estate listings are not publicly shared, Law believes his proprietary private client database, assembled over two decades, will set the new firm apart from competitors.
“Since Hong Kong is one of the world’s most significant financial centres, naturally we work with many high-net-worth buyers and investors from around the world. For this reason, it was incredibly important for us to align with an internationally respected brand, and I can’t think of a name more synonymous with luxury and exceptional client service than Christie’s International Real Estate,” said Mr Law.
The new firm will provide clients with national and international exposure through Christie’s International Real Estate’s global luxury network, which operates in 50 countries and territories.
It will also benefit from exclusive marketing partnerships with Christie’s auction house, which generated US$725 million in auction sales from Asia-Pacific in 2024—26% of the company’s worldwide total.
Looking ahead, Mr Law remains cautiously optimistic about Hong Kong’s real estate market. He predicts that economic expansion in mainland China and potential interest rate cuts could fuel renewed growth in Hong Kong’s property sector.
“Hong Kong is known to bounce back very quickly. There are a lot of external players and a lot of hot money flowing in and out. When it comes in, it will be phenomenal.”
The launch of Christie’s International Real Estate Hong Kong follows the company’s recent expansions in Singapore, Thailand, and Vietnam, further strengthening its presence in Asia’s luxury property market.
