Fast-food chains are pulling out all the stops to get consumers back within their doors and drive-thrus. What better for a value-conscious consumer than these value meals? Asking for a Trend Host Josh Lipton highlights the new value meal combos and deals at McDonald’s (MCD), Restaurant Brands International Burger King (QSR), and Starbucks (SBUX).
Catch Yahoo Finance’s full interview with Placer.ai Head of Analytical Research R.J. Hottovy about the competition within fast-food to catch the attention of consumers through these value meals.
For more expert insight and the latest market action, click here to watch this full episode of Asking for a Trend.
This post was written by Luke Carberry Mogan.
Video Transcript
In the world of fast food companies are rolling out value meals to keep consumers coming back as inflation we know stays high.
Mcdonald’s announced earlier this year that a new $5 meal deal is coming later this month for $5.
Customers can get a mcchicken or mcdole four piece chicken nuggets fries and a drink getting hungry just thinking about it and it’s not alone rival Burger King also launching a $5 meal deal even ahead of mcdonald’s.
And just this week, breakfast foods are getting into the trend as well.
Starbucks launching a pairings menu that offers customers a drink and breakfast item combo from anywhere between five and $7.
Also throwing their hats into the ring.
Wendy’s and Popeye’s.
