Tag: Sports sponsorship

Diamond Sports Group will offer single-game pricing to stream NBA and NHL games starting next month

SOUTHPORT, Conn. -- The nation's largest owner of regional sports networks will offer single-game pricing for NBA and NHL games beginning next month.Diamond...

Camellia Bowl gets a new name and title sponsor. It's now the IS4S Salute to Veterans Bowl

MONTGOMERY, Ala. -- The annual college football bowl game held in Alabama's capital is changing its name to the IS4S Salute to Veterans...

Japanese sponsors Toyota, Bridgestone and Panasonic end Olympic contracts

TOKYO -- The International Olympic Committee's three major Japanese sponsors — Toyota, Panasonic and Bridgestone — are terminating their contracts. This leaves the...

Phone deal for visiting fans at 2026 World Cup part of Verizon sponsor pact with FIFA

GENEVA -- Soccer fans arriving in North America for the 2026 World Cup have been promised help with their cell phone coverage from...

Top Olympic sponsor Panasonic is ending its contract with the IOC

TOKYO -- Olympic sponsor Panasonic is terminating its contract with the IOC at the end of the year, the company said in a...

Olympic timekeeper Omega makes tweaks for the Paralympics

PARIS -- About 260 Omega employees are working at this year’s Paralympics. Each worker is guided by one principle, according to chief executive...