Swiggy debut fuels India’s food, quick commerce wars

Date:

Share post:


Shares of Swiggy dropped 4% to 401 rupees on Wednesday as the food delivery and quick commerce startup concluded India’s second-largest IPO this year, in a closely watched debut that puts it in direct comparison with what analysts have long considered the benchmark Indian internet stock: Zomato.

The listing of the 10-year-old Bengaluru-headquartered firm marks a milestone for India’s startup ecosystem, where several firms are eyeing similarly large public offerings in the next 24 months. It also delivers a major liquidity event for Swiggy’s backers, including Prosus, whose paper returns have already reached $2 billion, as well as SoftBank and Accel. Some 5,000 employees stand to collectively reap about $1 billion in wealth.

In the run-up to the IPO, Swiggy set its valuation at $11.3 billion, a notably conservative figure given rival Zomato’s recent $29 billion market capitalization. In an interview, Swiggy co-founder and chief executive Sriharsha Majety said the firm wanted to make the offering exciting for new investors. Shares of Zomato is also down 8% this month as foreign institutional investors continue to sell billions in Indian shares.

“One of the things I am most excited about is that Swiggy itself is happening at an incredible time,” he said in a speech Wednesday. “When we look at the next one to two decades, I think it’s India’s next two decades. There’s so much economic growth in front of us. The Indian pride is at an all-time high.”

Swiggy enters public markets at a pivotal moment in India’s digital commerce landscape. While it has established itself as India’s second-largest food delivery platform with 14 million monthly active users, it trails market leader Zomato across key metrics. Its annualized gross order value of $3.3 billion in food delivery lags about 25% behind Zomato’s, according to Macquarie research.

The gap widens further in quick commerce – the rapid delivery segment promising grocery deliveries in 10 minutes. Swiggy’s Instamart service, operating through a network of over 550 dark stores, has 5.2 million monthly users compared to 7.6 million for Zomato’s Blinkit. More concerning for potential investors is that while Blinkit has reached adjusted EBITDA breakeven, Instamart remains loss-making even at the contribution margin level.

“We believe each of Swiggy’s business segments deserve to get lower target valuation multiple compared to that of Zomato’s due to poor execution in the past, which has led to widening of the market share gap,” JMFinancial analysts said Wednesday.

Yet the opportunity ahead is substantial. Morgan Stanley estimates India’s quick commerce market could reach $42 billion by 2030, representing over 18% of the country’s total ecommerce market. The sector has already grown at a blistering 77% annually since its pandemic-era inception, far outpacing traditional retail’s 14% growth.

JPMorgan reports that quick commerce platforms have already captured 56% of online grocery delivery from traditional e-commerce players.

However, competitive pressures are intensifying. Traditional retail giants like Flipkart and Reliance’s JioMart are launching their own rapid delivery services. Questions persist about the viability of the quick-commerce model beyond major urban centers, given its reliance on dense networks of small warehouses.



Source link

Lisa Holden
Lisa Holden
Lisa Holden is a news writer for LinkDaddy News. She writes health, sport, tech, and more. Some of her favorite topics include the latest trends in fitness and wellness, the best ways to use technology to improve your life, and the latest developments in medical research.

Recent posts

Related articles

ePlane looks to ride the Indian government’s interest in air taxis with new $14M round

Soaring private vehicle ownership and declining use of public and non-motorized transport have created mounting traffic congestion...

Apple faces UK ‘iCloud monopoly’ compensation claim worth $3.8 billion

U.K. consumer rights group ‘Which?’ is filing a legal claim against Apple under competition law on behalf...

What’s DOGE? Musk’s new political appointment under Trump is a crypto joke

President-elect Donald Trump announced on Tuesday that one of his top donors, Elon Musk, will co-lead the...

Apple’s AI-powered Final Cut Pro 11 is now available

It’s been 13 years since Apple released Final Cut X. That’s just over half of the video-editing...

OpenAI’s take on AI agents could come in January

OpenAI could release an “AI agent” tool as soon as January. That’s according to Bloomberg, which reports...

Don Lemon officially leaves Elon Musk’s X

Former CNN anchor Don Lemon said on Wednesday he is leaving Elon Musk’s X, a decision made...

Don Lemon leaves X, the platform he nearly had a video show with

Former CNN anchor Don Lemon said on Wednesday he is leaving Elon Musk’s X, a decision made...

Spotify will start paying video podcast hosts based on how well their videos perform

Spotify announced on Wednesday that it will start paying podcast hosts who make popular videos on its...