The Trump administration has proposed a sweeping tariff strategy that could potentially trigger inflationary pressures across multiple sectors, leaving the automotive industry particularly vulnerable.
Polestar Global (PSNY) CEO Michael Lohscheller joins Market Domination alongside senior autos reporter Pras Subramanian to discuss how his company is preparing for these potential trade measures to take full effect.
“The way we see it, it’s very important that we manufacture locally here in the US, and obviously, the tariff is something that we take very serious,” Lohscheller notes. He acknowledges the potential for headwinds in costs and pricing but emphasizes that Polestar’s US production positions them to mitigate potential challenges.
“Polestar is really gaining momentum in the United States, and that’s what we want to accelerate going forward,” the auto executive tells Yahoo Finance. Highlighting Polestar’s current manufacturing strategy, he adds that all Polestar vehicles are being manufactured in the US.
“That’s a very good starting point and enables us also to be fast to the market,” Lohscheller says, describing it as “the business model moving forward.”
Watch the full interview to hear Lohscheller’s insights on competition within the electric vehicle space.
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This post was written by Angel Smith
