Best Bath Towels on Amazon (2024), According to 50,000+ Reviewers

Here’s a hot tip for anyone looking to refresh their bathroom: Search best bath towels on Amazon. With a vast selection that includes fluffy towels in tons of colors, terry towels in minimal palettes, and even soft linen towels with quirky designs, the most difficult part is selecting which high-quality option to choose. To buy a new bath towel set is to treat yourself again and again. The catch? Some of the best bath towels can be pretty pricey. You don’t have to dig into your savings to live out your hotel spa dreams, but finding the right one for your home does require a bit more research. And keep in mind that investing (even just a little bit!) into a set of high-quality towels means they will last a lot longer, if you treat them well.

The best bathroom towels had to check our boxes to make the list: solid color-option variety, fluff factor, and large size options, to name a few. To top it off, we wanted to make sure that each pick on this list comes with a ton of glowing reviews so you know you’re in good company.

As we went looking, however, it became apparent that we would need to broaden our considerations. The quality of the textiles and construction would also factor in: Chemical- and pesticide-free choices won out over cotton of unknown origins or microfiber, and double-stitched hems were deemed preferable to single (though we did make a few exceptions when we found especially good towels). It’s time to treat yourself to some new towels.

Shop our top picks:

Read on to check out our top picks of best selling towels, including Turkish towels, waffle towels, and more!

Crafted in the Turkish city of Denizli, these plush bath towels are made of soft and downy 100% Turkish cotton and come in over 10 rich color options (we’re partial to the green!). The quality feels luxurious and stays rich to the touch over time, as one buyer attested to in their review: “They feel like towels from a posh hotel, they have worn well, looking as good now as the day we bought them.” Another reviewer echoed the longevity of the towels, pointing out how the “fibers don’t ball up” and that the seams hold steady through regular use.

Other reviewers praise their size. Clocking in at a slightly oversized 27” x 54”, this set of luxe Turkish towels pushes the real estate just over the edge into extra-large territory. One buyer wrote that it’s the optimal balance of big enough to swaddle yourself in post-shower, but not so big that they “swallow you up.”

These luxury bath towels are OEKO-TEX certified and made from high-quality combed cotton, with that double-stitch edge we favor. Perhaps the softest bath sheets on this list, their super-plush, luxurious feel has reviewers sold. One described their super-soft warmth as a “calm to my perpetual existential crisis,” while another compared them to “luxury five-star hotel” types of towels. And you can’t really go wrong with basic white, can you?

If you’re looking for a little something more in terms of design, check out this loop terry pattern. It’s available in more than 10 colors, Oeko-Tex certified, and you can choose between a diamond pattern (pictured) or a cable weave. Both patterns feature a low-twist terry cloth made of 100% organic cotton and a twill hem. They’re a little pricier than the other towels on this list, but if you’re looking for a specific aesthetic and this fits the bill, they’re not too much of a splurge.

For this set, we didn’t have to look any farther than our own Best Bath Towels story for a super thorough review. This set, tested by our contributor Megan Wahn, scored exceptionally high on several fronts—including absorbency and versatility. ”The absorbency of the towel honestly felt abstract to me until I dunked a corner of it in a bowl of water to test how well it soaked up water,”. Megan said. “I could literally see as the parts of the towel that were not submerged soaked up the water, and it made me realize just how well this cotton could mop up liquid.”

Another editor’s pick coming at you! You might know Brooklinen for their legendary bed sheets, but they also make top-of-the-line bath towels from OEKO-TEX certified Turkish cotton that come in seven subtle shades. Now, onto the review. ”These are made from 100% Turkish cotton and feel very soft but not heavy,” said Katherine McLaughlin, associate digital features editor. “I’d describe their plushness as overall average, but Brooklinen does have an extra plush option. I have the towels in white, so it really feels and looks like a towel you might find in a hotel.”

Available in 19 different colors (we love the electric blue), these absorbent towels hit a Goldilocks level of perfection when it comes to thickness. One reviewer says it all: “These are nice towels—not too thick and not too thin. And they wash beautifully. Towels are hard to know if you like them until you wash them, but these have no loose threads or defects.” The terry towels have a 600 GSM and the ring-spun cotton construction means they’re both breathable and super durable. These are great everyday towels.

There’s a reason you see all of your most design-enthusiast friends packing a closet full of Turkish cotton towels. They’re great for the bathroom, they make great beach blankets, and they stand up to pool chlorine. This towel has a dual design of sorts, as well—one side has a terry cloth texture for quicker drying. And on that note: “Dries in [half] the time on the towel rack,” says one five-star reviewer. “Takes up less space in washer and dryer and dries quickly. Large and absorbent. Took a while to get used to a ‘non-plush’ towel, but worth it.”

More of our Favorite Bath Towels on Amazon

Superior Egyptian Cotton 6-Piece Towel Set

• Five-star reviews: 2,500+
• Size: 52″ x 30″
• Absorbency: 600 GSM