Indonesia blocks Google Pixel sales after ban on iPhone 16

Date:

Share post:


Indonesia has banned sales of Google Pixel smartphones for failing to meet domestic content requirements, days after blocking Apple’s iPhone 16 in Southeast Asia’s largest phone market.

The Indonesian Ministry of Industry said Google’s phones cannot be traded until they comply with rules requiring 40% local content in smartphones sold in Indonesia.

Google must obtain local content certification before resuming sales, Industry Ministry spokesperson Febri Hendri Antoni Arief told local reporters. “The local content rule and related policies are made for fairness for all investors that invest in Indonesia, and for creating added value and deepening the industry structure here,” Hendri was quoted as saying.

The ban follows Indonesia’s block on iPhone 16 sales last week after Apple failed to meet a $95 million investment commitment. Major smartphone makers must manufacture devices, develop firmware, or invest in local innovation to meet Indonesia’s content rules.

The Indonesian rule requires tech companies to source 40% of handset and tablet components domestically, a requirement that can be met through local manufacturing, firmware development or direct investment in innovation projects.

Companies can satisfy the requirements through different routes. Samsung and Xiaomi, for instance, have established manufacturing facilities, while Apple has opted to open developer academies.

The regulation, enforced through a certification system called “local content level,” forms part of Indonesia’s broader industrial policy to leverage its large consumer market for domestic economic development. Companies failing to meet these thresholds face sales restrictions.

Neither Google nor Apple rank among Indonesia’s top five smartphone brands, according to marketing research firm Counterpoint.



Source link

Lisa Holden
Lisa Holden
Lisa Holden is a news writer for LinkDaddy News. She writes health, sport, tech, and more. Some of her favorite topics include the latest trends in fitness and wellness, the best ways to use technology to improve your life, and the latest developments in medical research.

Recent posts

Related articles

Elon Musk skipped a hearing in Philly about his super PAC’s payouts to voters

A Philadelphia judge ordered X CEO Elon Musk to appear in a hearing Thursday morning over his...

TechCrunch Space: Disrupt 2024 wrap-up

Hello, and welcome back to TechCrunch Space. TechCrunch Disrupt 2024 is a wrap, and I’m more than...

Amazon CEO Andy Jassy hints at an ‘agentic’ Alexa

Amazon CEO Andy Jassy today hinted at an improved, “agentic” version of the company’s Alexa assistant —...

US drone maker Skydio faces battery squeeze after Chinese sanctions

America’s supply chain vulnerabilities were on full display Thursday after drone manufacturer Skydio told customers it was...

Decart’s AI simulates a real-time, playable version of Minecraft

Decart, an Israeli AI company that emerged from stealth today with $21 million in funding from Sequoia...

BBG Ventures raises new $60 million fund to support diverse founders

BBG Ventures raised a new $60 million fund to support founders from “diverse backgrounds,” including gender, race,...

Female Founders Fund returns its Fund I

After 10 years, the Female Founders Fund has returned its $5.85 million Fund I, according to Fortune....

Oura buys Sparta Science, its third acquisition in 2 years

Smart ring maker Oura on Thursday announced that it has acquired Sparta Science, a Bay Area-based health...