Dealers Auto Auction Group recently launched its newly redesigned website, developed in collaboration with J. Ashley Panter, owner and founder of Blu Mountain Creative.
DAA’s new website now offers a seamless and intuitive user experience, with refreshed content to on the latest auction updates, company news, and community initiatives. The site is fully responsive, enabling views on mobile, tablet, and desktop devices.
The redesign process involved extensive user interviews, research, and a comprehensive usability study. Key features of the new website include:
- Updated information architecture: Seamless and intuitive navigation, making it easier than ever to find the information you need.
- Enhanced user experience: Adheres to best practices in user experience, ensuring the site is user-friendly and accessible.
- Modern design: A fresh, visually appealing look that is fully responsive for optimal viewing on mobile, tablet, and desktop devices.
- Dynamic content: Regular updates with the latest auction news, company updates, community initiatives, and more.
- New resources: A wealth of new resources for users, including robust, dedicated location pages
Dealers Auto Auction provides a wide range of auto remarketing services to dealers, sellers, and buyers. It has 10 locations including Atlanta, Chattanooga, Cincinnati, East Tennessee, Huntsville, Jackson, Little Rock, Memphis, Mobile, and Murfreesboro.